We are delighted when, in these difficult times, new customers come to us who believe in outdoor media and are willing to use our space. Bose Estonia ran an outdoor media campaign in August, using the Tartu mnt pass-through format and a network of digital screens in Tallinn, Tartu. After the spring special, caution could be noticed among companies, but Bose felt it was important to take advantage of this period and stand out. "We liked the location and the fact that our coolness suited the location very well. The handling was pleasant and professional. Overall, we were happy with the campaign" - Bose Estonia

Digital screens

The locations were: Next to the Stockmann Centre, Estonia pst 1, on the wall of Merivälja tee, Tallinn bus station, Tallinn railway station, Tartu market hall

Tartu mnt pass

The number of contacts for the week of August at Tartu mnt pass is 1 145 081 (Outdoor Impact Cafes)

OUTDOOR MEDIA INCREASES BRAND AWARENESS

Increasing or maintaining audience share is a solid strategy to gain market share. To increase visibility, you need to be present when others are not and spread your brand message. Gaining share can be cheaper than usual at the moment because competitors have cut their budgets. Did you know that people are influenced by outdoor media at a time when their minds are most open to absorbing new information?