During COP26, Conservation International's new campaign inviting passers-by to stop and listen to the beautiful sounds of nature will be showcased on our digital screens.

The digital screens will feature a QR code that links to conservation.org/HearMe, where you can listen to nature's greatest soundscapes, from the Amazon rainforest to the mountains of South East Asia. You can also read about Conservation International's work to protect nature around the world.

Conservation International's campaign invites world leaders and people around the world to immerse themselves in the voices of nature and, in doing so, to believe that together we can protect and restore these voices.

"Nature isn't just something beautiful to look at and listen to - it's essential in the fight to slow climate change. The science on this is clear: if we don't invest in stopping the destruction of nature, we won't be able to prevent climate catastrophe - even if we do everything else right," said Dr. M. Sanjayan, CEO of Conservation International.

We are supporting the campaign by providing free advertising space on digital screens in all our markets in the UK, Europe, America and Asia. With such global scale, there is an opportunity to reach millions of people around the world.

William Eccleshare explains: "Our aim is to create a better world through outdoor advertising. This can only be achieved if we protect the future first. We will contribute in two important ways: firstly, by using the capabilities of our platform to broaden the reach and facilitate debate on important issues that often do not receive the attention they deserve. Secondly, we are making tangible changes in the way we do business to reduce our environmental impact."

You can find out more about the campaign at siin.

If you have any questions or suggestions, please contact our project managers.